Why Keyword Research Requires a Strategic Marketer

Research into rules for optimizing SEO results is kind of like pulling dandelions. Just when you thought you had it under control, three or four more little buggers have popped up to complicate your day. With billions of requests every hour, it is truly staggering to try to wrap your head around just how effective […]

How is Cannabis Technology Marketing Different?

Let’s be blunt! The cannabis space is entirely different from a lot of other traditional marketing sectors. Cultivating a marketing approach to a product with different legalities across the landscape comes with its own unique set of challenges. Traditional social media channels are generally not accessible to cannabis marketing, so what do we do? Let’s […]

10 Essential Email Hygiene Best Practices For 2021

Think of email hygiene as dental cleaning and maintenance for your customer email list. If you don’t do it enough–or well–then honey, ya bref gon’ stank and no one’s gonna want to kiss you, or, in this case, do business with you. And that’s a crying shame because you’re worth getting to know. Trust me, […]

Hubspot vs Salesforce

It’s the Shootout at the CRM Corral…Neo vs. Agent Smith in the Sales Matrix…the lead pipeline telling the sales team, “I am your Father…” It’s Hubspot vs Salesforce! The showdown of the century. If you have ever investigated CRMs for your business, the names “HubSpot” and “Salesforce” have likely come up first in your research. […]

The Best Times to Post on Facebook

Did you know that the internet has rush hour? The good news is that it’s nothing like the highway. Instead of frustration, delays, and starts and stops, you’re seeing more traffic on your page than any other time of the week! The best part is no honking or left-on turn signals. Facebook has site-specific rush hours, […]

Megan Killion Consulting Ranked As Top Digital Marketing Agency

Megan Killion Consulting has been recognized as a Top 10 Digital Marketing Company in Florida in 2021 by DesignRush. DesignRush is a B2B marketplace that connects brands with professional full-service agencies, web design companies, digital marketing firms, and top technology companies. Their platform lists over 9,300 agencies from over 50 different countries and is consulted by thousands […]

How to Write a Great Case Study

Every business in the B2B sector, whether they’re in healthcare, technology, or finance, wants to boast about their case studies. The problem with this approach is that many B2B companies aren’t effectively using their case studies to promote their brand and gain new clients. This article will show you how to write a great case […]

How to Cold Email: 3 Tips to Stay Professional, and Effective

A beginners guide to cold emailing.  Cold emailing can be a great way to reach out to potential customers, but it’s important to do it right. If you don’t know how, this blog post will give you three tips for cold emailing and staying professional, reasonable and effective in your approach. We hope these tips […]

Quick SEO Tips & Tricks

Crawling the ranks of SEO can feel like fighting riptide. Every push forward can peel back by the end of the day. The buoys of stable indexes are gone, and algorithms have come to shape every content delivery service, from searching guides on how to fix appliances to top songs by streamable artists. While there […]

10 Reasons You Should Outsource Marketing

Rather listen to this content? Check it out on BuzzSprout? Marketing can feel like an art and a science, which is also very time-consuming and tricky to get right. This is why many founders choose to outsource their marketing needs rather than learning all the ins and outs of promotion themselves. Here are 10 reasons […]