Uncovering the Reasons Behind Your Small Business’s Social Media Marketing Struggles
For many small businesses, social media is crucial to their marketing strategy. However, it can be a frustrating experience when social media posts fail to drive engagement and attract followers. This can be a major setback for a small business, impacting revenue and the ability to sell products or services. If you’re a small […]
LinkedIn Stats 2
We all know that Facebook is the world’s number one social media site, but did you know that LinkedIn is actually older than Facebook? That’s right, LinkedIn has been going strong as a social media network since 2002. And while Facebook and other social media sites cater to everyone and anyone who wants to post […]
Reference For Proper Graphics Sizes—Social Media Posts & Stories
Content is one of the most time-consuming parts of running an effective marketing campaign. In fact, the need to keep up with content demands has given rise to an entire industry of outsourcing, freelancing, and even AI-backed automation. Regardless, the golden ratio should be 50/50—with half of your time dedicated to existing clients and projects […]
TikTok and Instagram Story Specifications
Do you find you’ve been having a hard time keeping up with the ever-changing and evolving ‘best practices’ of social media? If you’re a brand looking for a leg up to engage with your customers, or an influencer wanting to reach a broader audience, or even just someone who enjoys posting to social media about […]
Facebook, Instagram and LinkedIn Advertising Specifications
If you’re trying to run a successful business in 2021, then you should be actively trying to create relevant and engaging social media ad campaigns. And that, my friends, is easier said than done. You see, Meta and Microsoft like to make each platform as unique as possible, and that means that what works on […]
Inventive Ways To Keep Your Tweets to Tweet Character Limits
It could be considered an art form to consolidate your characters on Twitter, or it could be considered madness. Whether you’ve been using Twitter for years, or you’ve just begun Tweeting yesterday, once you start to use the 280 character restriction as a creative limitation, it will become much easier when crafting the perfect Tweet. […]
How To Get More Likes On Instagram
How to get more likes on Instagram?- You shouldn’t have to buy love—not in your personal life and not online. In the past year, Instagram has changed how likes are displayed at a glance, first by removing a count and, more recently, allowing users to opt-in. Invisible or not, it doesn’t change how important it is […]
Which Social Media Platforms to Focus on Based on Your Niche
When you’re a new startup company, outsourcing your SaaS marketing is a great way to get your foot in the digital door. But even if you choose to outsource the majority of the grunt work, there are still aspects of marketing that you can work on from home. Building your brand image on social media […]
Keys to Supercharge Your LinkedIn
If you’re reading this on your phone, there’s a good chance you have at least one “useless” app. Something free, maybe something that acts a shelf-hanging level or lets you add mustaches to your selfies. It was free, after all! Why not give it a try? Now, what if I told you that there was […]
Best Times to Post on Social Media for B2B Sales
If you’ve ever mustered the courage to sing karaoke and accidentally started belting out the chorus to Bon Jovi’s “Livin’ On A Prayer” a little too soon, then you know–timing is everything. So is pitch, but that’s a conversation for another day. I digress. Nothing can ruin a fantastic effort like getting the timing wrong, […]