Can you Really Scale Outsourcing Both Sales and Marketing?

It’s 2021, and we as a human species have outsourced our entire life. And since business trends often follow social movements, it’s no surprise that this approach is being adopted in many business structures. Think about it: almost every aspect of contemporary business operations can be outsourced effectively. Consider all the ways you may already […]

The Surprising Cost of Building an In-House Marketing Team

If a banana taped to the wall at Basel can sell for $150,000, maybe the relationship between art as aesthetic versus commodity is blurring. Sure, your in-house Instagram posts won’t end up in a London festival (though it’s not impossible?), but the costs may well still creep up as if they did. The money involved also […]

The Best Outsourced Marketing Agencies

We’re marketers, not octopi. We’ve only got two arms to work with, and at any given moment, one of them is wrangling empty coffee cups out of the Zoom camera view. It’s a tough job, but someones gotta do it. When cutting through the thick of your inbox feels like exploring the rainforest, or when […]

What Makes A Great Marketing Leader

Many marketers are good at what they do; marketers generally excel at communications, maintaining and fostering fantastic client relationships, and understanding branding and social media concepts. On the other hand, great marketing leaders set themselves apart and demarcate their services within the industry by excelling at understanding what is happening at every level of their […]

The Best Times to Post on Facebook

Did you know that the internet has rush hour? The good news is that it’s nothing like the highway. Instead of frustration, delays, and starts and stops, you’re seeing more traffic on your page than any other time of the week! The best part is no honking or left-on turn signals. Facebook has site-specific rush hours, […]

Megan Killion Consulting Ranked As Top Digital Marketing Agency

Megan Killion Consulting has been recognized as a Top 10 Digital Marketing Company in Florida in 2021 by DesignRush. DesignRush is a B2B marketplace that connects brands with professional full-service agencies, web design companies, digital marketing firms, and top technology companies. Their platform lists over 9,300 agencies from over 50 different countries and is consulted by thousands […]

How to Write a Great Case Study

Every business in the B2B sector, whether they’re in healthcare, technology, or finance, wants to boast about their case studies. The problem with this approach is that many B2B companies aren’t effectively using their case studies to promote their brand and gain new clients. This article will show you how to write a great case […]

How to Cold Email: 3 Tips to Stay Professional, and Effective

A beginners guide to cold emailing.  Cold emailing can be a great way to reach out to potential customers, but it’s important to do it right. If you don’t know how, this blog post will give you three tips for cold emailing and staying professional, reasonable and effective in your approach. We hope these tips […]

Quick SEO Tips & Tricks

Crawling the ranks of SEO can feel like fighting riptide. Every push forward can peel back by the end of the day. The buoys of stable indexes are gone, and algorithms have come to shape every content delivery service, from searching guides on how to fix appliances to top songs by streamable artists. While there […]

“The” List: How to Build It

“The list” is your outbound strategy. Don’t underplay it. In an ideal world leadership will have “the list” built before they hire sales and set them loose. But that isn’t always the case. So on top of individual list building, the ability to create a highly-targeted list of prospects for the org is a key […]