The Changing Landscape of MSPs: Navigating New Responsibilities through Sales and Marketing
By Megan Killion, Chief Consultant, MKC Agency According to a 2020 TechTarget article, the role of Managed Service Providers (MSPs) has undergone significant change. As global CIO Joe McKenna for managed cloud provider Syntax puts it, the evolving roles and responsibilities of modern MSPs are tied to the increased need for CIOs to be […]
MKC Agency Named Top Web Development Agency in Orlando for March 2023 by DesignRush
MKC Agency is excited to announce that we have been named the #1 Web Development Agency in Orlando for March 2023 by DesignRush. This recognition is a testament to our team’s dedication to delivering high-quality website development services to our clients. DesignRush is a B2B marketplace that connects brands with professional full-service agencies, web design […]
International Womens Day: Top Female Leaders to Follow
March 8th marks the 112th year of celebrating International Women’s day. 112 years of fighting for gender equality and anti-discrimination for women worldwide. We have made it far, but challenges still arise for women and it is important now more than ever to make our voices heard. Women have not always had the opportunity to […]
Top Sales & Marketing Leaders To Follow On LinkedIn
We all know it’s worth being active on LinkedIn. This business-based social site is a great place to follow industry leaders and engage with business DMs. Top professionals post tips, tricks, insights, and more. You can absorb many business success tips by reading your LinkedIn feed. We suggest engaging with the original poster and other […]
Best Marketing Campaigns for Telecom Companies
While the telecommunications sector seems to be teeming with activity, that doesn’t mean that branding and marketing efforts should be compromised or be put to a stop. Since our world in the Information Age moves so fast, it’s not a surprise that consumer behaviors continue to evolve at a rapid pace. These changes in […]
Beware of the Hero Story — A Common Prospecting Failure
For B2B sales, there is no “easy answer” or “one-size-fits-all” solution. There are, of course, great fits, strategies that deliver reliable results when applied correctly—but that’s not what we’re here to talk about today. The complexity of sales hasn’t stopped a few overeager writers from telling tales of techniques that do away with the arduous […]
Tips to Strengthen Your Personal Brand on LinkedIn
Leveraging the networking power of LinkedIn is the best way to get your personal brand out there in front of the world. If you’re looking to be found in a professional sense, you have to create a personal brand on LinkedIn, but it can be a little scary at first if you’re not familiar with […]
When to Hire a Fractional CMO
Has your team made marketing objectives for the year? Popular choices seem to be “make more efficient marketing plans” or “track and analyze budgets and results better.” These are all crucial marketing objectives that will assist practically any business. However, marketing goals are only as good as the direction and leadership of the marketing operations. […]
B2B Tech Consulting: Helping Budgets and Tech Stacks
B2B technology consulting firms play an important role in helping companies reduce and better manage their budget and improve their tech stacks. To do so, consultants highlight the best parts of B2B technology stacks to create efficient strategies of implementations to adapt these tools to the needs and processes of the companies. Let’s understand how […]
B2B Marketing LinkedIn Stats
How much time do you spend on LinkedIn per day? How do you take advantage of the features offered by the LinkedIn team? Even though LinkedIn is not the biggest social media or the one with the biggest audience reach, LinkedIn stats are there to prove that this platform is doing well and that a […]