The 8 Elements Behind Money Making B2B Cold Email
There is a reason bllind dates are not for the faint of heart. Trying to impress a stranger enough that they want to call you back is not an easy task. In the business arena, cold-calling is often synonymous with super-confident salespeople trying hard to get strangers not to hang upon them. So how is […]
B2B Prospecting
Let’s face it – in business, as in all facets of life, it’s not about what you know, but who you know. B2B prospecting is one of the most critical parts of the sales process – without a steady stream of prospects in your pipeline, you won’t be able to build on opportunities to create revenue. Prospecting […]
Top B2B SaaS Marketing Strategies
Are you a SaaS (Software as a Service) business? Are you trying to fit in with all the other B2B businesses hustling it out in the marketing space? Then you must sometimes feel like a zebra amongst horses– because you are. Trying to market an SaaS platform as though it is a standard B2B solution […]
How to Nail B2B Marketing
When you’re selling B2B services, you’re not just taking your own bottom line into consideration—you are pitching yourself as a much-needed part of another company. Traditionally, B2B Marketing involves first qualifying steps and engaging in pointed, meaningful conversations with decision-makers that ensure that your product is not just a good fit for the business you […]