Is Remote B2B Tech Consulting an Option in 2022?

As we move out of the pandemic phase, remote work will continue to be an important part of the working landscape for the foreseeable future. 

Ladders data scientists believe that remote work is here to stay. According to their estimates, remote work will account for 25% of all professional positions in North America by the end of 2022, and remote work chances will continue to grow through 2023. Since the beginning of the pandemic, Ladders researchers have been carefully tracking remote work availability from North America’s largest 50,000 firms. Before the pandemic, remote work accounted for less than 4% of all high-paying occupations; by the end of 2020, it had risen to over 9%, and it now accounts for more than 15%.

For B2B companies looking to outsource some of their needs, B2B tech consulting is one area that is perfect to hand off in a remote capacity. 

Here is the lowdown on why B2B tech consulting is a viable and interesting option in 2022.

Prospects Prefer Remote Consulting

Three out of four prospects prefer not to meet with a consultant in person, which increases consultant profitability by expanding territory and lowering business development costs (think trains, planes, and automobiles plus the cost of hotel stays and restaurant dinners).

The clear majority of consumers and sellers now prefer digital self-service and remote human contact to face-to-face conversations, a sentiment that has only grown stronger since the lockdowns were lifted.

Another major advantage to calling on the services of a remote consultant is that you are not limited to the local talent pool. You can reach a broader pool of experienced, quality consultants who may be in another city, across the country, or in another time zone altogether. That gives your B2B tech business more wiggle room in finding a consultant who is the right fit for your company and fits into your budget.

How Tech Consultants Benefit From Remote Work

While B2B companies can benefit from remote consulting services, the benefits go both ways. Here are just some of the ways that B2B tech consultants benefited from working remotely (and will continue to do so in coming years):

Increased Profitability

Traveling for business is a well-known aspect of consulting. Consultants were unable to travel for the majority of 2020 due to apparent reasons. Consultants who moved to remote consulting immediately witnessed a boost in profits. They didn’t have to waste time or money on travel, and they had more time to work on billable projects.


One of the ways to add value to your clients as a consultant is to provide a personalized, high-touch consulting service. The epidemic compelled consultants to go outside the box in order to deliver results for their customers. Consultants developed methods to ‘productize’ their services and exploit their expertise through digital workshops, seminars, group coaching, and information packages.

Global Audience

During the pandemic, in-person lectures, conferences, and networking were all halted. Consultants have to refocus their efforts on the internet. Your location has no bearing on what you can do online. You can establish a global audience of potential clients who know, like, and trust you by sharing your expertise, intellectual property, and thought leadership.


The bad news is that the pandemic has wreaked havoc on many people and businesses. The good news is that this unique time in history has forever altered the consulting sector. It’s safe to say that remote consulting is here to stay. It’s also enhanced the bottom line for many consultants–and the B2B tech companies that hire them. 

Want to take advantage of experienced consultants to work remotely for your B2B tech business? At [MKC Agency], we have over 15 years of experience in the B2B tech space! [Give us a call] or [book an appointment] to find out more about our remote consulting services.